The Fitness Competition Mindset: Training Beyond Aesthetics

Between triathlons, Hyrox, Spartan races, marathons, CrossFit comps, bodybuilding, and powerlifting, folks like to spend a lot of time and money to suffer. When you have a fitness competition mindset, your training goes way beyond aesthetics, or isn’t even about long-term health for that matter. This article explores the science behind mental toughness, performance goals, […]
How to Start Strength Training For Older Adults

Strength training is available to anyone at any age, and is more crucial than ever as we age. In this article, we dive into why you need to strength train if you’re an older adult, surprising research finds, and how to start. Want to listen instead? Check out the podcast episode: https://youtu.be/CtjcuED2tfA?si=mCUMjY6NRrQy12EX Why Strength Training […]
Transforming the ‘No Pain, No Gain’ Mindset

Diet culture, toxic fitness messaging, fear-based marketing, social media comparisons, fitness trends, and celebrity worship make exercise seem like it’s a sacrifice and form of torture to endure in order to look good for other people. But that’s not what it should be. Reframing your mindset and breaking the “no pain, no gain” mentality […]
How To Get Out Of A Weight Loss Mindset

Numbers are real data that can show health metrics and progress. Data driven results are a huge priority in the fitness industry and a part of creating SMART fitness goals. This is because numbers work, and they are real. In fact, wearables are number one on the ACSM fitness trends list for 2025. However, […]
How To Create a Fitness Program

Are you ready to create a fitness program that works for you? This article covers the general outline for creating your own strength training and fitness programming. However, there’s a lot more that goes into programming. Additional resources from past podcast episodes and blogs to help you design your programming are listed at the end […]
Exposing Fitness Industry Profits — And What You Can Do

The fitness industry can be helpful and completely transform people’s lives. It can also be misleading and manipulative to profit off people’s insecurities. This article exposes the underbelly of the fitness industry and the marketing strategies it uses to profit off you. You’ll also learn what you can do to empower yourself and get […]
Fat Loss vs Weight Loss: Why They Aren’t The Same

Are you still focused on losing weight? Here’s some tough news for you, weight loss is not the answer. This article goes over fat loss vs weight loss, why they aren’t the same, and what you should be focusing on instead of lowering the numbers on the scale. Want to listen instead of read? […]
Sustainable Fitness: Not Every Workout Needs To Wreck You

When you enter the fitness space, you’ll encounter people and a culture that are set on doing more and more. But the truth is, you don’t need to work out six days a week, and not every workout needs to leave you wrecked. In fact, approaching fitness this way sets you up for injury and […]
How to Stick to a Workout Routine & Stay Consistent

Starting over is exhausting. You start a new program, crush it for a week or two, then life hits, motivation dips, and you take a few days off. Then you feel defeated and either start over or change to something else. If this sounds like you, you’re doing it all wrong. This article goes over […]
What Is Heart Rate Variability?

Heart rate variability (HRV) is a metric that most wearable devices track, but what is Heart Rate Variability? This article goes over what HRV is, why it’s an important metric to know and track properly, the accuracy of HRV wearable tracking, and natural ways you can improve your HRV. What Is Heart Rate […]